At its first concept store in Hangzhou, MEIDEHEN is testing a new model for Chinese folk craft — one built not only on cultural preservation, but on product development, retail demand, and sustainable orders for artisans.
In China, May 20 — known as “520” because its Mandarin pronunciation resembles “I love you” — has evolved into one of the country’s most commercially significant romance-driven shopping moments. For luxury brands, the date has long served as a predictable stage for grand declarations of love: celebrity couples, heart-shaped capsules, cinematic gifting campaigns, and carefully orchestrated displays of devotion.
During Chinese New Year, a growing number of young people are taking charge of how the holiday is celebrated. Two days before New Year’s Eve, posts tagged “Chinese New Year host” began appearing in large numbers on RedNote. Some users shared how they redecorated their family living rooms with muted,
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A weekly snapshot of the China consumer market, tracking major brand alliances, innovative retail concepts, and significant investment moves shaping the fashion, beauty, and sportswear sectors. Welcome to this week’s Weekly Brief, where we examine the most consequential developments influencing China’s consumer landscape. This edition focuses on a series of strategic maneuvers—from a landmark textile […]

