The marketing initiative unites photography, music, and literature, creating a multi-sensory exploration of female expression through exhibitions, live performances, and literary salons in Shanghai.
March 10, 2025
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An immersive Italian lifestyle pop-up blends cultural storytelling, experiential luxury, and digital innovation, reflecting China’s shift toward experience-driven high-end retail beyond traditional outlet shopping.
March 5, 2025
The brand’s “Vegetable Garden” temporary setup blends luxury with nature, tapping into China’s growing wellness and escapism trends through immersive storytelling, gamified experiences, and farm-to-table dining.
March 4, 2025
