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The Rise of Korean Streetwear Brands in China: From Seoul to Shanghai

Korean streetwear is no longer just a Seoul phenomenon. With first-store launches, omnichannel expansion, and cultural brand equity, labels like emis and Musinsa are reshaping China’s youth fashion landscape.

August 25, 2025

Gentle Monster x Bratz: Eyewear Meets Y2K Fantasy

The collaboration taps Y2K nostalgia, merging futuristic aesthetics with cultural storytelling to redefine eyewear as wearable art.

May 29, 2025

Fashion and Automotive Brands Make Big Moves: From Ferragamo to Xiaomi and Xiaopeng Motors

Stay informed on the latest news coverage of today's top headlines relevant to China.

March 3, 2025

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