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Descente Golf Targets China’s Elite Circles

The sportswear brand is betting on China’s high-net-worth individuals by investing strategically in the golf sector.

June 4, 2025

Decode Descente’s 90-Year Brand Symphony

The sportswear brand's 90th anniversary film remixes craftsmanship and sound, bridging athletic innovation with emotional resonance for today’s quality-driven urban consumers.

April 9, 2025

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