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The New Face of Beauty: China’s Brands Rewrite the Playbook

The fiscal 2024 not only underscored the growing maturity and competitiveness of China’s homegrown players, but also revealed deepening fault lines within the sector.

July 2, 2025

C-Beauty Goes Global: Challenges and Strategies in Europe

As C-beauty brands eye Europe, they should navigate regulatory hurdles, cultural differences, and branding strategies to win over discerning consumers.

June 13, 2025

Science, Sensory Storytelling, and Global Ambitions: CBE 2025 Trends to Watch

Key trends and product launches from the recent China Beauty Expo in Shanghai.

May 15, 2025

Beyond the Tariff Turmoil: How C-Beauty Can Thrive Amid US-China Trade Tensions

C-Beauty brands must adopt globally diversified supply chains to minimize regional dependency and mitigate geopolitical and regulatory risks effectively.

April 18, 2025

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