Puma Appoints New CEO, Rimowa Launches Eyewear Collaboration and Xiaomi Expands Retail Presence

Xiaomi Expands Japan Retail Presence With Second Mi Store Opening
Xiaomi has opened its second official Mi Store in Japan, located in Saitama. The store follows Xiaomi’s standard retail model, offering a full range of products including smartphones, wearables, and smart home devices. The company plans to open 5–10 more stores in Tokyo by 2025 and introduce large appliances to meet local demand. This move aligns with Xiaomi’s broader strategy to establish 10,000 Mi Stores globally over the next five years.
Puma Appoints Former Adidas Executive Arthur Hoeld as CEO
Puma has named former Adidas sales chief Arthur Hoeld as its new CEO, effective July 1, replacing Arne Freundt due to differing views on strategy execution. Hoeld left Adidas in 2023 and will oversee Puma’s operations during a transition led by the board. The leadership change comes amid ongoing challenges in sales performance and market conditions, particularly in the United States.
Costanzo Ruocco Named CEO of Gianvito Rossi
Costanzo Ruocco has been appointed CEO of Gianvito Rossi, succeeding founder Gianvito Rossi, who will remain chairman and creative director. Ruocco, formerly the brand’s COO, brings over two decades of luxury fashion experience. He joined the company in 2019 after roles at Gianfranco Ferré, Ralph Lauren, and Roger Vivier. He now reports to Richemont Fashion & Accessories Maisons CEO Philippe Fortunato.
Prada Nears Decision on Potential Versace Acquisition
Prada is expected to decide this week on a potential acquisition of Versace from Capri Holdings, according to a source familiar with the talks from Reuters. The deal, possibly valued at €1 billion, would bring together two major Italian fashion houses. Negotiations are in their final phase, with Capri CEO John Idol reportedly heading to Milan. Prada has had exclusive access to Versace’s financials since late February.
Rimowa and Mykita to Launch First Eyewear Collaboration
German design brands Rimowa and Mykita will release their first collaborative eyewear collection, following a long-term partnership under the LVMH investment umbrella. The collection features two main lines—Heritage and Visor—crafted at Mykita’s Berlin-based facility. Heritage frames use anodized aluminum with minimalist design, while Visor introduces wraparound styles in lightweight stainless steel. Prices range from €515 to €595.
Prince Kung’s Palace and Documents Launch Scent Collection Inspired by Chinese Heritage

Prince Kung’s Palace Museum and Chinese fragrance brand Documents unveiled their joint home fragrance line “Crabapple,” inspired by the palace’s “Fu” (blessing) culture and the historic Western Crabapple trees on-site. Designed by perfumer Maxime Exler, the collection blends traditional Chinese aesthetics with modern perfumery, featuring notes like crabapple leaf, fig, cedar, and saffron. The line includes fabric sprays, flameless diffusers, and portable sachets, combining olfactory storytelling with palace-inspired visual design.
RedNote and CCTV6 Launch Redgala Spring Festival in Hangzhou
RedNote and CCTV6 co-hosted the first Redgala Spring Opening Ceremony at West Lake, Hangzhou, featuring 19 partner brands including Huawei Pura X, HarmonyOS Smart Vehicles, La Mer, Descente, etc. The event integrated brand experiences into four scenes, blending entertainment with interactive marketing. With 3.5 million livestream views and 1.45 billion in-platform topic views, REDGALA emphasized authentic engagement, positioning brands as part of everyday moments rather than traditional advertising.
Tuniu Reports Strong Travel Demand During 2025 Qingming Festival
Tuniu, a major Chinese online travel agency, released data showing strong spring travel momentum during the 2025 Qingming Festival. Users from cities like Beijing, Shanghai, Nanjing, and Chengdu were particularly active. Short-haul trips made up 50% of total travel, with nearly half lasting 2–3 days. Group and self-driving tours were the most popular formats. Cultural heritage routes and scenic destinations drew interest, while seasonal events at theme parks like Shanghai Disney and Universal Beijing also attracted large crowds.