The western region’s wine industry is booming, driven by experiential tourism, global recognition, and a growing domestic market among young Chinese consumers.
March 19, 2025
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Each of these developments points to a common theme: brands and retailers are adjusting their strategies to balance sustainability, efficiency, and consumer engagement.
March 17, 2025
As premium — “something extra” — being stripped away of what consumers are willing to pay for. It's also driven Mixue’s success.
March 14, 2025
China’s evolving consumption strategy, trade tensions, and Louis Vuitton’s entry into beauty signal shifting dynamics in luxury and retail.
March 10, 2025
Brands are shifting from idealized portrayals to authentic storytelling, amplifying diverse female voices through cultural collaborations, evocative experiences, and cross-industry initiatives.
March 6, 2025
The brand’s “Vegetable Garden” temporary setup blends luxury with nature, tapping into China’s growing wellness and escapism trends through immersive storytelling, gamified experiences, and farm-to-table dining.
March 4, 2025
From Amer Sports’ booming China sales to Trip.com’s travel rebound and luxury’s retail retreat, this week’s shifts reveal China’s evolving consumer priorities—experience, exclusivity, and emotional engagement.
March 3, 2025
Despite China’s luxury retail slowdown, the luxury shopping mall in Nanjing is bucking the trend with record sales, innovative strategies, and national expansion, positioning itself as a serious contender to Beijing SKP.
February 27, 2025
The PR and marketing veteran reflects on 20 years shaping luxury brands in China, offering insights into market shifts and global trends.
February 26, 2025
Luxury hospitality and high-end perfumery converge to create a fragrance that captures the mystique of a sacred mountain.
February 25, 2025
The past week’s developments from a tech giant, a leading jeweler, and a rising local name, highlight just how dynamic and multifaceted China’s luxury market has become.
February 24, 2025