The fiscal 2024 not only underscored the growing maturity and competitiveness of China’s homegrown players, but also revealed deepening fault lines within the sector.
Beauty brands tap into China’s silver economy by reimagining gifting rituals, targeting mature women through emotional resonance and strategic storytelling.
As C-beauty brands eye Europe, they should navigate regulatory hurdles, cultural differences, and branding strategies to win over discerning consumers.
Founder Meng Zhaoran unpacks Documents’ cultural strategy, fragrance ecosystem expansion, and how Chinese scent can resonate globally through ritual and design.
The fragrance brand deepens its China presence with sensory-rich, locally embedded stores that blend fragrance, architecture, and cultural storytelling.
The emerging healthcare centers are transforming beauty and wellness retail by fusing clinical science, lifestyle therapy, and immersive, emotion-centered design.
Skin longevity reframes aging in beauty, prioritizing cellular health, emotional resonance, and scientific innovation for a new generation of consumers.
BeautyMatter hit the show floor at industry's biggest global beauty ingredients tradeshow, In-Cosmetics 2025 in Amsterdam, to track the most important supply-side movements and innovations.
Insights from the conversation between BeautyMatter's co-founder and President John Cafarelli and Ulta Beauty’s new CEO, Kecia Steelman, at BeautyMatter’s 2025 FUTURE50 Summit.